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High school entrepreneurs exhibit at CEONext National Trade Show

On Sunday, June 10, over 30 high school entrepreneurs will exhibit their businesses at the CEONext National Trade Show from 1 to 4 p.m. at the Keller Convention Center, 1202 N Keller Drive, in Effingham. The event will showcase innovative products and services developed by CEO (Creating Entrepreneurial Opportunities) students selected from 168 schools in 39 small towns and rural communities across the Midwest.

The CEO Program’s CEONext National Trade Show is the culmination of a business, economic development, and academic collaboration administered by the Midland Institute for Entrepreneurship to teach and to experience 21st-century skills of problem-solving, teamwork, self-motivation, responsibility, higher-order thinking, communication and imagination.

Local CEO student Avery Elder will be presenting her business, Nolor, which provides a solution to the problem of shoe odor for people with an active lifestyle and smelly feet. Nolor is a stylish and innovative way to deodorize shoes in a visually appealing way. Her idea developed a shoe hook with natural deodorizing agents such as tea tree oil and activated bamboo charcoal.

The Midland Institute’s CEO Program is an educational program that helps high school seniors learn problem-solving and business skills through interactions with local business and community leaders. The program is a community-supported, investor-funded, yearlong accredited class that has spread statewide in Illinois and is rapidly expanding into other Midwestern states.


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